JGA Counsel

authentic and strategic philanthropic consulting

Archive for 2010

Jul 2010 | A Double Dip for the Summer?

by Kris Kindelsperger

A Double Dip for the Summer?

In my last blog I wrote about the impact of what some have called the loss of “psychological wealth.”  I described how donors a year and a half ago had described despair which was followed by concern and with the relative recovery in the market had moved to cautious optimism about their philanthropy this spring.  A new factor appears to have emerged this summer; the fears of a double dip in the recession.  I spoke to a small business owner who is heavily dependent on the construction field.  He told me about the apparent upswing in his business this spring which has for all intensive purposes evaporated this summer due to concerns about both the slowness of the economic recovery and the potential for another down turn. 

So add “double dip psychosis” to the lexicon of philanthropy.  Will there be a genuine worsening of the recession that will qualify in the language of economists as a double dip or will double dip be confined to your order request at the ice cream parlor?  What’s your opinion?  

Let Kris know how helpful  A Double Dip for the Summer is for your organization and share your results by posting in the JGA comments section below.

Jul 2010 | Managing to Repay Debt with Capital Funds

by Meg Gammage – Tucker

Managing to Repay Debt with Capital Funds

“How can we move ahead and buy or build something and then have our clients repay the debt?”  We have historically, and still regularly do, advise strongly against this strategy. 

We have advised against this strategy for two very important reasons—

1.)     Donors often do not want to fund something that has already been built thus reducing both their financial and personal influence over its development.  This is also why we test the “preliminary” case for support.  And,

2.)    Given the recent recession and its fallout, funding activities through debt is considered by some to be a precarious strategy, at best.

Today, however, it is a reality and one that more and more clients are asking us to address.  It may not be the best way to do our work, but it is a reality with which we must deal and strategies must be devised.

Debt repayment through philanthropy is not easy, and it requires organizations to be extra thoughtful and strategic to make it possible.  It requires the following:

Mission and Program Impact

How has this investment made the world a better place? 

How has it helped achieve our mission? 

What programs have we developed or improved? 

Financial Justification

Clear and sound reasoning as to why the investment was necessary.

Why did you invest first and ask later?  Or, in other words, what did you save and how did the organization benefit financially by buying or building before the dollars were available?

Potential Donors

Knowledgeable and entrepreneurial donors –who are both already committed to your cause and who appreciate and understand that your organization can be entrepreneurial as well.

It is not an easy path—nor one we readily recommend.  But it is one that is part of our philanthropic world and one which requires both thoughtful consideration and action.

Let Meg know how helpful  Managing to Repay Debt with Capital Funds is for your organization and share your results by posting in the JGA comments section below.

Jul 2010 | Philanthropy = The Love of Humankind

by Angela White

Philanthropy  =  The Love of Humankind

We know the general definition of philanthropy as the love of humankind.  I recently read a story that brought this definition to life for me.  ESPN’s award-winning reporter, Rick Reilly, featured this story in his column For the Love of the Game on May 25, 2010.  And, amazingly enough, this story is about a high school that is located just 3 short blocks from my house. The story is about the junior varsity softball team of Roncalli High School in a game vs. inner city Marshall Community High School.  What happened during this game was truly philanthropy in action – a group of young women who made the decision to be philanthropic leaders on the softball field.   To quote Rick Reilly, “Yes, a team that hadn’t lost a game in 2½ years, a team that was going to win in a landslide purposely offered to declare defeat. Why?  Because Roncalli wanted to spend the two hours teaching the Marshall girls how to get better, not how to get humiliated.”  I encourage you to read the entire article at  http://sports.espn.go.com/espn/news/story?id=5218228 and to think about the powerful lessons learned on this softball field and how they can apply to our work in philanthropy.

Let Angela know how helpful  Philanthropy = the Love of Humankind  is for your organization and share your results by posting in the JGA comments section below.

Jun 2010 | The “generosity pulse” in America – How is the patient in 2010?

by Ted Grossnickle

The “generosity pulse” in America – How is the patient in 2010?

Giving USA has released its Report for philanthropy in 2009. As always, this work which is compiled by the Center on Philanthropy, provides terrific information about the “generosity pulse” of America. In the spirit of full disclosure, I am Chair-elect of the Board of Visitors for the Center. But the work done by the Center on so many fronts – the Giving USA Report just one of them- is outstanding and so helpful  to so many in our field.

There is some debate about the perspective of this report and what some other scholars say. Some ask if Giving USA paints an overly rosy picture of giving with a decrease of only 3.2% in 2009. Gifts in some categories dropped by much more – nearly 18% to higher education and gifts to the organizations that raise the most money dropped by 10%- are two examples.

But there are other factors to consider. What some would call mega gifts – those in the $100 million range- often go to private foundations which do not typically distribute funds immediately. And most high net worth donors continued their support. Most tellingly – at least to me- is the fact that much of what we may be seeing in an over-all drop relates to gifting at the highest end. Gifts of more than $1.0 totaled $4.4 billion- which was a drop of nearly 64% from 2008. Donations of less than $5000 fell by a median of 4.8% (according to an analysis by Target Analytics.)

This suggests to me something very healthy. The broad and deep impulse to help – across a nationwide population seems strong. Is that impulse impacted by this very tough economy? Yes. Is it likely to continue to be impacted for awhile? Yes. But gifting at that level is posting a lower decrease than the gifts at higher end levels.

Philanthropy is by and for everyone –at all levels of capacity to give. This is an “and” not an “or.” But it seems to me we ought to keep our eye on the base from which so much is expected and which – year in and year out- shows that generosity of spirit – the pulse – remains strong and vibrant.

Let Ted know how helpful  The “generosity pulse” in America – How is the patient in 2010?  is for your organization and share your results by posting in the JGA comments section below.

Jun 2010 | Measure Twice, Cut Once

by Dan Schipp

“Measure twice, cut once.”  That phrase seemed to be Ted Grossnickle’s mantra during the years he served as counsel for a $40 million campaign at Saint Meinrad Archabbey and Seminary when I was vice president for development there.  In fact, if I had collected a dollar from him every time I heard that admonition, I would have accumulated the lead gift for our campaign!

Ted was (and still is) a stickler for good, solid planning.  Under his and Angela White’s guidance, Saint Meinrad spent more than a year putting together a detailed plan for our campaign, including a case for support, five-year financial model, timetable, campaign structure, volunteer role descriptions, communications plan, budget, financing policy, gift table, gift acceptance  and recognition policies, and criteria for judging the success of the campaign.  We involved volunteers, Saint Meinrad leadership, and development staff in this extensive planning process.

At the end of our successful campaign, we conducted a formal evaluation of it.  We sought to learn what we did well and what we could have done better. 

Our volunteers told us that our in-depth planning was key to building their confidence in Saint Meinrad and in their ability to succeed in the campaign.  They said it was an aid to them when we encountered some rough spots in the campaign – 9/11 (just two months after launching the campaign), the drastic downturn in the economy, the sex scandals in the Roman Catholic Church, and the suicide of one of the Seminary’s top administrators.  The volunteers said our planning gave them something to fall back on during these tough times.  It steadied them.  It reassured them.

Although our pre-campaign planning involved a considerable investment of time and resources, it certainly paid dividends for us.  Planning well and executing the plan enabled us to achieve a level of philanthropic investment that more than a few people considered unlikely prior to the campaign.

As you go about preparations for your campaign, are you “measuring twice and cutting once”?

Let Dan know how helpful  Meaure Twice, Cut Once  is for your organization and share your results by posting in the JGA comments section below.

Jun 2010 | “Psychological Wealth” and Donor Giving

by Kris Kindelsperger

I recently interviewed an individual  for a feasibility study for a major campaign. He explained in some detail how he has evolved from what he described as “economic terror” a year and a half ago, to strong concern a year ago, to cautious optimism this spring. He then said, “What I’m really looking for is comfort, but I’m not seeing that yet.” 

What this man expressed is similar to what we have heard from  a number of donors about their personal financial situations and their perceptions of their ability to make large philanthropic commitments to campaigns and other causes.

In a discussion with a financial services representative the other day, he depicted the current market conditions and the attitudes of individuals as a loss of “psychological wealth”. He went on to say that some individuals did not fare poorly during the downturn, and some portfolios have, in fact, recovered quite nicely. However, many individuals do not have the resources they had before the downturn and wonder if some other type of economic decline could further diminish their wealth. In his mind, an individual’s perception of his or her psychological wealth may have a greater impact on  the willingness to be philanthropic than the shape (or size) of the individual’s  actual portfolio.

We’ve also heard a lot of discussion about the “new normal,” which infers that many ways of measuring economic activity, wealth, and other financial indicators has been reset. From a philanthropic standpoint the question is: Will donors settle into a new normal and make appropriate philanthropic investments based on this new normal, or will the loss of psychological wealth have such a profound impact that philanthropy will suffer even more than it has? What’s your experience today? Have you seen these factors emerge in your donor relations? 

Let Kris know how helpful  Psychological Wealth and Donor Giving is for your organization and share your results by posting in the JGA comments section below.

May 2010 | Tools for Donor Engagement

by Angela E. White

Engaging donors can be an interesting puzzle; what works for one will likely not work for the next. But knowing what type of donor you are working with can make your job much easier. When creating strategies for donor engagement, I still find the 1994 book by Russ Alan Prince and Karen Maru File entitled The Seven Faces of Philanthropy very helpful. In this book, Prince and Maru outline the 7 types of major donors and what motivates them to give – the Communitarian, Devout, Investor, Socialite, Altruist, Repayer, and Dynast. These motivations are based upon a comprehensive study of wealthy donors and are still very relevant today, some 16 years later.

Adding to this mix, there is a new study out based upon analysis of 500 high net worth individuals, conducted by Ledbury Research on behalf of Barclays Wealth. This new research identified six typologies of high net worth donors: Privileged Youth, Eco Givers, Altruistic Entrepreneurs, Reactive Donors, Cultured Investors, and Professional Philanthropists. This research can be found at the following link: http://www.barclayswealth.com/about-us/news/barclays-wealth-identifies-philanthropists-characteristics.htm.  Understanding of various types of donor motivations does not override personal contact and relationship building but does help frame some of the issues to be considered when strategizing donor engagement. I would encourage you to revisit The Seven Faces and check out this new research, too.

Let Angela know how helpful The Seven Faces of Philanthropy is for your organization and share your results by posting in the JGA comments section below.

May 2010 | Engaging Millennial Donors

Millennial donors say that when it comes to requests for their time or money, they put high value on face-to-face communication. Read more on  AFP’s eWire:  Face Time: How to Reach Young Donors…

May 2010 | Generation Y in a Nutshell

Check out Peter Panepento’s recent blog “Sleeping With the Cellphone: The 20-Something Donor” online at The Chronicle of Philanthropy.  Panepento’s blog, informed partly by JGA’s Millennial Donor Study, gives a quick snapshot of Generation Y donors and shares some tips to keep in mind when trying to engage them.

Apr 2010 | Face the Facts

by Dan Schipp

 

The board member’s frustration was palpable. 

“I want to do my fair share,” he told me, “but I have no idea how I stack up with other board members in my giving and I really don’t know what [the organization’s] expectations are of board members when it comes to giving.  If [they] shared some facts and figures on the financial support they receive from the board, it sure would help me to see what I need to do.”

This board member understands that he has a responsibility to assist his organization financially, but he wants (and deserves) some clarity and guidance on what is expected of him.  I suspect he also wants some reassurance that other board members are stepping up to the plate, and his requests are not unreasonable.  His organization and all other not-for-profits would do well to be more clear and upfront about board giving. 

So, what should not-for-profits communicate to board members about giving?  First and foremost, it needs to be said that each and every board member is expected to make a generous, annual gift.   If the board has a tradition of board members giving at a defined level, that practice should be reported to the prospective board member at the time they are being recruited for the board.  The board member’s expected role in identifying, cultivating and soliciting prospective donors must also be discussed.

In reporting on board giving, organizations certainly need to note the percentage of board members making an annual gift and the total amount contributed by them.  In addition, not-for-profits might consider reporting the range of gifts received from board members as well as the medium and median gifts.  Another valuable statistic to share with the board is the percentage of board members who have included the organization in their estate plans.

So, is your organization clear about what it expects from board members when it comes to giving?  Are any of your board members frustrated because they don’t have the “facts and figures” they need to help guide their giving?

If you’ve encountered this challenge or have more tips on keeping your board informed, let us know by posting your thoughts in the JGA comments section below.