Past Donors: Gems Hiding in Plain Sight

  • Past Donors: Gems Hiding in Plain Sight

    January 22, 2015

    by Abigail Coleman   Retaining past donors is among the fundamental building blocks in a successful fundraising program. There is a high return on investment in retaining donors; it costs much more to acquire new donors than to retain existing ones. Yet, donor retention rates are a continual sticking point for many fundraising programs. Past …

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  • Are You Ready for a Campaign Feasibility Study?

    January 14, 2015

      by Dan Schipp   Campaigns are often preceded by a feasibility study. It’s a common and proven way to gauge what level of philanthropic support may be achieved in a campaign and what strategy will help ensure the success of a campaign. A feasibility study answers the question, “Are we ready to do a …

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  • Happy New Year! Is Your Development Operation Ready for 2015?

    January 7, 2015

    by Andy Canada   It is hard for me to believe that it is 2015. It just feels that time is moving faster and faster. We can’t do anything to slow down the calendar, but you can spend some time now to help position yourself and your development operation for a great 2015.   December …

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